Tuesday, September 10, 2013
Formula E signs wireless charging deal
Qualcomm had already been working with Formula E
team Drayson Racing ahead of the announcement
Smartphone chipmaker Qualcomm has signed a
sponsorship deal with the forthcoming
Formula E championship.
The FIA international motorsports body plans to
launch the electric-car competition next year as an
alternative to Formula 1.
Qualcomm will provide wireless-charging and
augmented-reality technology to help the teams
taking part and the public watching the races.
It has also pledged an undisclosed sum of money as
part of the five-year deal.
Both organisations said the intention of the
championship was to both provide entertainment
and to spur on electric-vehicle technologies.
One analyst said the events could help improve the
public's perception of electric cars, but added there
would need to be other developments if the tech was
to go mainstream.
The FIA itself acknowledged change would not come
overnight.
"We will make people more inclined to buy an electric
car, but this will take time - five or 10 years,"
Formula E's chief executive Alejandro Agag told the
BBC.
Wire-free recharges
Among the products Qualcomm plans to offer is its
wireless vehicle-charging tech, Halo.
The facility - which is being developed by the
company's London-based lab - creates an
electromagnetic field using a copper pad buried in
the ground. This can be picked up by a coil built into
a vehicle, which converts it into electricity to power-
up a battery.
British Formula E team Drayson Racing Technologies
has already tested a customised version of Halo as a
way of charging its vehicles when they are
stationary.
The FIA will unveil a Qualcomm-branded Formula E
car later this week
However, the intention is to use the tech to recharge
only the competition's safety vehicle during the first
year of the championship before extending it to the
competitors' cars in either year two or three.
In time, Qualcomm said, several pads could be built
into the city centre roads used by the races to
provide "dynamic charging" - the ability for the cars
to top up their power on the go, helping them
complete the race in quicker time.
South Korea has already pioneered something
similar, using a locally developed variant of mobile
recharging tech called OLEV to power buses on a set
route.
However, such schemes are costly and the FIA said it
recognised the competition would need to prove
popular if it was to raise the sums necessary to pay
for the installation of the many pads required.
Live updates
Qualcomm also intends to help design the
telemetrics system used by the race - the automated
process that monitors the vehicles taking part.
"Tyre pressure, engine, fuel, brake fluid, speed,
torque - all sorts of things will be monitored on a
miniscule nanosecond by nanosecond basis,"
explained Anand Chandrasekher, Qualcomm's chief
marketing officer.
Former F1 driver Lucas di Grassi was appointed
Formula E's series test driver last year
"Those streams of data will be sent real-time to a
central area where the teams will be able to get
access to that information and use it with their own
proprietary software to say, 'OK, what guidance
should we provide the driver as to what he or she
should be doing in real time?'"
He added the information would also be able to be
accessed by the public through the planned roll-out
of its Vuforia software.
The app promises to offer an "augmented reality"
view of the race, allowing spectators to carry on
watching the car of their choice even if buildings or
other objects obstruct their view by holding up their
smartphone or tablet to make the vehicle visible.
Mr Chandrasekher said the public would be able to
bring up the same real-time performance data as the
racers' support teams, using the progam.
'Psychological impact'
Formula E is scheduled to commence in September
2014 in London, with races to follow in nine other
cities including Beijing and Los Angeles.
Ten teams, each with two drivers, will compete
against each other over the course of an hour.
Mr Agag said he believed the events would appeal to
a younger audience than that typically attracted to
Formula 1, and he hoped many of the fans would end
up becoming electric car owners.
"We think Formula E can be a platform where
companies can showcase and develop and improve
technologies for electric road cars," he said.
The Spark-Renault SRT-01E will be one of the cars
competing in the Formula E competition
"We will demonstrate that batteries will offer more
performance and go longer. At the beginning [the
drivers] will swap cars, but this will stop as the
batteries improve, and people will see the cars go
faster.
"This, we hope, will have a psychological impact and
make people more inclined to buy an electric car."
One independent automobile expert agreed the
competition could prove influential.
"There's a perception issue with electric vehicles -
people worry about how far they will go and the cost
of the batteries," said Prof David Bailey, from
Coventry Business School .
"This could show people how well they work.
"But a lot of other things need to happen including
changes in government policy if there's to be the
necessary investment in wireless charging and other
infrastructure beyond the racetracks."
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